BROADCASTING

Degree Program
at the University of Louisiana at Lafayette

 

  

What is Broadcasting?

Broadcasting is the practice of creating audio and video program content and distributing it to the mass audiences of radio, televison and Internet media. To broadcast is to send entertainment and information via one-way electronic media to the general public. Broadcasts usually are intended for recreation, enlightment, education, experimentation or emergency messaging.*

 

What will I learn?

The Broadcasting program is designed to train students in the basic principles and best practices of professional electronic media. We believe the outcome of this learning experience is visible through students’ clear expression and compelling use of audio, video, graphics and text in electronic media. Our faculty and students are dedicated to upholding the highest standards of professionalism, and advancing broadcast media communication as both a public and commercial enterprise. We seek to prepare our students for media careers and for participation in their communities as civic leaders. In the Mass Communication/Broadcasting program, we hold that our measure of success is found in our students’ contribution to both the professional world and the larger community

 

 

What kind of job can I get with a Broadcasting degree?

News Anchors

Weathercasters/Sports anchors

 

Reporters

Politics/Entertainment/News

 

Producers

Internet/Radio/Telivision

 

T.V. Camera Operators

Independent Production Companies, Telivision Networks, Cable Stations

**

 

What do students think about the Broadcasting program?

Elizabeth Rose

Senior

Journalism major

 

“I am a journalism major but I consider myself a journalism/broadcasting hybrid... A graduating high school senior should come here because in Lafayette there are zero story shortage opportunities here. You will always get real life experiences while in college.”

 

 

Kelly Tien

Senior

Broadcasting major

 

“I enjoy this major because you build close relationships with your peers. It takes much interaction for a broadcasting projects and building good relationships teaches good people skills to apply to the real world.

 

                                                                                              Blair Blanchard  

                                                                                       Senior

                                                                                Broadcasting major

 

       “I think the teachers enhance the major’s credibility because  they all have broadcasting experience. They were either a news   director, producer, anchor, or held another broadcasting position."

What other advantages can I gain from broadcasting education?

As educators, we hope to expand the students’ means of creative expression using digital tools of electronic media. We take pride in affording a supportive environment that encourages academic freedom in the pursuit of excellence and challenges students intellectually and professionally to higher achievement. In all of these activities, we

strive to be responsive to the needs of our students as we seek to promote the

UL Lafayette Mass Communication/Broadcast experience in our media laboratories

and classroom instruction, which we believe to be an integral part of the school's

curriculum and our students’ learning experience.

 

Our faculty, staff and students seek to enhance both the life of the department and the university by connecting with media professionals through a variety of activities including:

 

Student Organizations

UL's Department of Communication offers memberships in professional student organizations including the National Association of Black Journalists, Radio Television Digital News Association, Public Relations Students Society of America, American Advertising Federation Fed and the Society of Professional Journalists

 

Internships

 Our students currently hold positions at a number of local businesses including (but not limited to) marketing firms, advertising agencies, non-profits, media outlets, art museums, sports management and medical facilities. Whatever the direction you wish to take your career, the UL Department of Communication has internship opportunities to assist you in gaining valuable real world experience.

 

Award Competitions

In regional and national contests, students enter broadcast news stories that garner awards from professionals in the field.

 

Consulting Liaisons

 “What’s so great about our program is that we have good relations with the local media, we have former students working at all the media stations.” - Dr. William Davie

 

Research Analysis

Students collect data by surveys and focus groups to guide decision making for electronic media, and production companies also turn to our students when film and video projects are made for both private and professional distribution. Research is done in our state of the art lab facilities which assist in ensuring he highest quality of learning.

 

 

Want more information? 

Contact Dr. William R. Davie, Broadcasting Sequence Coordinator:

Burke Hawthorne Hall Room 102

(337)482-6140

WRDavie@louisiana.edu

 

Click here to access the department's web site for more information.

More information on applying to the University of Louisiana at Lafayette can be found here.

Click here to sign up for orientation.

Come experience the pride of UL by joining us at a Ragin Cajun athletic event!

 

*UNCP.edu

**DegreeDirectory.org